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LinkedIn Ad Essentials Course
Module 1. High Converting LinkedIn Ads
Welcome & Workbook (0:43)
Lesson 1. Ad Objectives (8:41)
Lesson 2. Choosing your ideal audience (10:23)
Lesson 3. Choosing your Format & Placements (7:33)
Lesson 4. How to set your budget (12:19)
Lesson 5. Creating your LinkedIn Ad (13:37)
Module 2. LinkedIn Ad Tracking & Conversions
Lesson 6. Website & Conversion Tracking (Pixel) (7:56)
Lesson 7. Creating Custom Audiences (9:49)
Module 3. Reporting & Ad Optimisation
Lesson 8. Ad Reporting & Key Metrics (10:18)
Lesson 9. Ad Optimisation (20:43)
Lesson 10. Campaign Planning & Ad Funnels (15:49)
Lesson 3. Choosing your Format & Placements
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